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About

Madelaine Petsch is an American and South African actress and social media personality. She is widely recognized for her portrayal of Cheryl Blossom in the popular CW television series, Riverdale, which aired from 2017 to 2023. Her role as the fiery and complex Cheryl Blossom has earned her critical acclaim and a large fan following. Beyond acting, Petsch also maintains an active presence on social media.

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Career Timeline

2014D$0.1M

Early Acting Roles

Secured small roles in TV shows before 'Riverdale'.

2017B▲▲$0.5M+$0.4M

'Riverdale' Breakthrough

Cast as Cheryl Blossom in 'Riverdale', gaining mainstream recognition.

2018B$1M+$0.5M

Social Media Growth

Increased social media following due to 'Riverdale' popularity.

2019B$2M+$1M

Brand Endorsements

Secured brand deals and partnerships, increasing income.

2020B$3M+$1M

Further Acting Roles

Appeared in other films and TV series while still on 'Riverdale'.

2023B$3.5M+$0.5M

'Riverdale' Ends

'Riverdale' concludes, but still sought after and active.

2026B$4M+$0.5M

Sustained Career Momentum

Continues to act and leverage social media presence, maintaining a stable career.

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Last updated: February 25, 2026