Is Dietrich Mateschitz A-List?
No — Dietrich Mateschitz is currently ranked F tier — a public figure with minimal cultural presence.
Reached A-list in 1990
Global Expansion
Lost A-list status in 2026
Dropped to F tier — Legacy
Ranking Timeline
Marketing Career
Began his career in marketing, developing expertise in brand management.
Red Bull Founded
Co-founded Red Bull, adapting a Thai energy drink for the Western market.
Global Expansion
Expanded Red Bull globally, building a strong brand identity through extreme sports and events.
Media Investments
Diversified into media and sports, further enhancing the Red Bull brand.
Sports Dominance
Continued expanding Red Bull's presence in sports, owning multiple teams and sponsoring events.
Death
Mateschitz died in October 2022, leaving Red Bull to his family
Legacy
Remembered as a visionary entrepreneur who transformed the energy drink market and created a global brand.
Last updated: February 25, 2026